Sunday, 30 September 2007

Visions of the Future

MatrixReport released by Forum for the Future (by-line being Action for a Sustainable World) offers a glimpse of what the retail experience of 2022 might involve. It has four radically different scenarios - though skimming through the 64 pages of text and pictures I thought several of the theories could co-exist. No doubt they'll have been reading this down at The Co-operative. The research was sponsored by Tesco and Unilever.

"Research indicates that multinationals thrive in the 'do it for me' scenarios, whereas in 'do it yourself' scenarios there is a greater role for co-operatives, small companies and local more