Wednesday, 20 June 2007

99 goes Fairtrade

It might take a while to appear on the shelves at my local co-op but the Fairtrade version of "99 Tea" has been launched. It's got a brown top not red'un.

Co-operative first in Fair Trade :
1992 first supermarket to embrace Fairtrade by stocking Cafédirect.
2000 UK's first Fairtrade bananas.
2000 Co-op Milk Chocolate 45g was the UK's 1st own-brand product withFAIRTRADE Mark.
2002 the Co-op converted its own-brand block chocolate range to Fairtrade.
2003 the Co-op converted its own-brand coffee range to Fairtrade.
2003 introduced the world's first Fairtrade mangoes and pineapples.
2004 Chilean Carmenère was the UK's first fairly-traded supermarket own-brand wine.
2006 5w own-label wines from the Du Toitskloof co-operative in South Africa. The wines are all produced from grapes grown by the 22 farms belonging to the co-operative. This is one of the largest Fairtrade projects in the world.
2006 launched the UK's first Fairtrade wines from Argentina.
2007 first supermarket Fairtrade cotton Bag for Life.